Designing for the web since 1996

Per Axbom

Senior UX designer and digital strategist, with expertise in interaction design, accessibility and visual storytelling.

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Everything since 1996: projects, templates and tools, talks, publications and awards. Open the filter to see only what is relevant to you.

Template

The Trouble Diamond

Years
2022
View larger: Hand-drawn sketch: The Trouble Diamond. Two pink diamonds side by side, like the Double Diamond design process, with a handwritten question at each of the four stages. First diamond: “Who are we not talking to?” and “What needs did we not understand?” Second diamond: “What did we fail to communicate?” and “Who are we not including?” The word “not” or “fail” is underlined in each question. Footer: The moral dilemmas of the Double Diamond. Illustration by @axbom. Latest version: axbom.com/trouble-diamond.

Asking the right questions for moral management at each stage of the design process. The Trouble Diamond makes ethics assessment a natural part of the Double Diamond, with one question per stage. Download it as a PDF or high-resolution image, and put it up on the wall.

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  • Discover: Who are we not talking to?
  • Define: What needs did we not understand?
  • Develop: What did we fail to communicate?
  • Deliver: Who are we not including?
  • Use it in retrospectives, workshops and sprint planning, and document the answers as part of delivery to guide future work.

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