Per Axbom smiling, in a lilac shirt, in front of a lake under a dramatic blue sky.

Designing for the web since 1996

Per Axbom

Senior UX designer and digital strategist, with expertise in interaction design, accessibility and visual storytelling.

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Everything since 1996: projects, templates and tools, talks, publications and awards. Open the filter to see only what is relevant to you.

Testimonial

On leadership at Ericsson

I was Per’s manager at Ericsson while he was a consultant within web and intranet. Per had deep knowledge in his subject area. After a while I made him team leader. Just before I left Ericsson I made a leadership assessment of Per and recommended him to the Ericsson Management Planning Programme, ready for next level, with outstanding “power of initiative”.

— Stefan Pettersson, Manager of the Consultant Department, Ericsson Business Consulting

Stefan Pettersson later hired me at Lumano, where he was CEO. In my employment reference when I left in 2006, he wrote that my work had included sales, account management, project management, advice and delivery, and ended: “When I hired Per to Lumano I had been his manager at Ericsson a few years earlier. If I get the chance, I will hire Per again.” (translated from Swedish)

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